brand strength

基本解释

Nivea is using its brand strength to win loyalty in emerging markets.
妮维雅正利用它的品牌号召力在新兴市场赢得忠实用户。
Brand strength, saving advertising investment, brand image protection.
品牌实力，节省广告投入，品牌形象保护。
They examined the qualitative aspects of the brands, i. e. brand strength, and also determined the monetary values of the 50 most valuable social media brands.
调查对全球范围内的社交媒体品牌进行了品牌实力的定性研究，也分析了50个最有价值的社交媒体品牌的货币价值。

Tools like consumer surveys, interviews with customers and web analytics can help you gauge brand strength.
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That is why there are six critical questions to ask to determine the brand strength in the social context.
FORBES: How Strong Is Your Brand In The Social Context? Here's How To Find Out
This is troubling, since awareness is a lagging indicator of brand strength.
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